SEO & Social Media
Getting your content seen on screens
SEO, Social Media, and You!
SEO (Search Engine Optimization) is not only important for social media, but required if one is to be recognized online. It takes more than quality content to reach the top, and that’s where Oddball has you covered.
We implement advanced SEO strategies in order to bring your content to the eyes for viewers. It’s frustrating to work tirelessly on content, only for it to never been seen. OddBall will assist your social media accounts and allow your content to shine.
Titles/Keywords
Bestowing an appropriate title for your content can make a significant impact on how well the video performs. If a video is titled poorly, it will lead to poor performance. How does one optimize a title for the best possible outcome?
Relevance to the topic at hand, alongside clever wording that will hook the viewer in, is what will tell a social media platform’s algorithm what your content is about and who it should recommend it to.
Keywords assist in this process as well, acting as a way for an algorithm to further understand your content and who it is made for. If your video is poorly keyworded, or irrelevant to the topic at hand, then you will likely fail to produce results.
Viewer Experience
Is the content good? What makes good content? WHY is good content?
Above all else, it is the viewer experience that is key to success. These social media platforms are also running a business after all. In order to keep people hooked on their platforms they need their algorithms to push the most likely video for them to click on. How does it do this?
Most platforms today use watch time as an indicator of a video’s quality. If a video has a higher retention rate, then it is more likely that the algorithm will push that content towards more viewers. You can create the most hyper-optimized titles and keywords imaginable, but it is meaningless without good content.
Consistency
So your video went viral, great!
Part of what makes a successful social media account is producing content that is consistent. Posting at random dates and times can tell an algorithm that you’re “unreliable”, leading to future content being stunted.
Don’t let a single success get you too up, or a low view count get you down. If you continue to upload consistently and as frequently as possible, the results will follow.
Where Does Oddball Come In?
On paper, all of these tasks sound simple. It’s so easy that even a monkey could do it, right?
The truth is, when you combine keyword research, viewer engagement strategies, upload schedules, optimized video descriptions and titles, it gets hectic very quickly. Business owners simply do not have the time to manage all of these elements at ones, you’re running a business after all.
Oddball takes the weight off your shoulders, and optimizes your social media accounts for the best possible results.
What Are You Waiting For?
Take a look at our payment plans and find something that suits you!